Selling your house is a big deal. It’s likely one of your biggest investments and a place filled with memories. Naturally, emotions will run high. You need someone who gets where you’re coming from, knows the ins and outs of selling homes, and can guide you through the process smoothly.

That’s where a good listing agent, or seller’s agent, comes in. Here are a few must-have skills for your agent:

Turning Complex Stuff into Simple Terms

Some agents throw around big real estate words to impress, but you shouldn’t need a dictionary to understand them. The best agents break things down simply so you don’t feel lost or overwhelmed.

A great agent will explain the housing market in plain English and tell you what it means for you. This keeps you informed and confident when making big decisions. Business Insider puts it well:

“Maybe you have a better rapport with one of the agents you’re considering, or you just feel like they’re easier to approach. You’re going to be working closely with this person, so it’s important to choose an agent you’re comfortable with.”

Pricing Your House with Data, Not Guesswork

It’s tempting to go with the agent who promises the highest price for your home. But overpricing can backfire, making your home sit on the market longer. Instead, choose an agent who’ll have an honest talk about pricing, backed by solid data.

A good agent will explain their pricing strategy clearly and make sure you’re on the same page. As NerdWallet says:

“An agent who recommends the highest price isn’t always the best choice. Choose an agent who backs up the recommendation with market knowledge.”

Fair and Objective Negotiation

Selling a home can be emotional, especially if you’ve lived there a long time. This can make it tough to stay objective during negotiations. A trusted professional can help.

They’re skilled at negotiating and keeping cool under pressure. You can rely on them to handle the back-and-forth while keeping your best interests in mind. They use their market knowledge and experience to give you the best advice. Rocket Mortgage highlights this well:

“Whether this is your first or third time selling a house, listing agents work to help make the home selling process smoother and less stressful. These real estate professionals know the ins and outs of the industry and can help you secure the best deal.”

Bottom Line

Whether you’re selling for the first time or have done it before, a great listing agent is key to your success. Let’s connect so you have a skilled local expert by your side to guide you through every step of the process.